Sally Malsch, CRS, GRI, ABR, SRES, ePRO
Five College REALTORS ® | 413-519-4465 | sally@sallymalsch.com


Posted by Sally Malsch on 5/16/2018

Want to add your house to the real estate market? If you're operating in a seller's market, you may be able to generate plenty of interest in your house as soon as your residence becomes available.

A seller's market commonly features an abundance of homebuyers and a shortage of home sellers. As such, a home seller who lists a high-quality residence in a seller's market could earn a significant profit.

Operating in a seller's market offers many opportunities for home sellers who prepare accordingly. Lucky for you, we're here to ensure you can get the best price for your residence in a seller's market.

Now, let's take a look at three tips to help you optimize the value of your house in a seller's market.

1. Complete a Home Appraisal

A home appraisal will help you understand your house's strengths and weaknesses. That way, you can perform any home improvement projects before you list your residence. You may be able to boost your chances of a quick property sale too.

Typically, a home appraisal requires just a few hours to complete. A home appraiser will visit your residence and inspect it both inside and out. Then, this appraiser will provide you with a report that details your home's condition.

Review the results of a home appraisal report closely. By doing so, you can prioritize various home improvements and work toward transforming your ordinary residence into one that will stand out in a seller's market.

2. Analyze the Housing Market

How does your residence stack up against comparable houses that are currently available? Examine the housing market to find out.

Evaluate the prices of houses that are similar to your own. This may help you establish a realistic price range for your residence.

Also, look at how long recently sold properties were available before they were purchased. This may help you understand how long it might take for you to get the best price for your residence in a seller's market.

3. Collaborate with a Real Estate Agent

When it comes to selling a home, there is no reason to embark on the property selling journey on your own. Thankfully, real estate agents are available in cities and towns nationwide, and these housing market experts are happy to assist you in any way they can.

A real estate agent can provide details about what to expect before you add your residence to a seller's market. He or she will help you plan ahead and ensure your residence features an awe-inspiring exterior and flawless interior that differentiate your property from others.

Moreover, a real estate agent will help you alleviate stress throughout the home selling journey. This housing market professional can respond to your home selling concerns and questions and provide plenty of guidance to help you make informed decisions.

There is no need to leave anything to chance when you list your home in a seller's market. Instead, take advantage of the aforementioned tips, and you should have no trouble stirring up interest in your house.




Categories: Uncategorized  


Posted by Sally Malsch on 5/9/2018

For home sellers, it is essential to dedicate the necessary time and resources to streamline the process of adding your property to the real estate market. In addition, you should prepare for any challenges that you may encounter after your home is listed. By doing so, you can avoid many costly mistakes.

Ultimately, there are numerous costly mistakes that may prevent a home seller from optimizing the value of his or her residence, including:

1. Underestimating Your Closing Costs

Closing costs may put a major dent in how much you obtain for your house. Fortunately, you can calculate your closing costs before you sell your home.

Consider all of the expenses that may be included in your closing costs. From attorney and other professional fees to excise tax expenses, you'll want to account for any and all costs that may impact how much you'll earn for your house.

Also, if you ever have concerns or questions about closing costs, be sure to consult with a real estate agent. This housing market professional can explain how closing costs work and help you plan accordingly.

2. Guessing Your Home's Price

What you paid for your home several years ago is unlikely to be what the same as what your house is worth today. Thankfully, you can meet with a home appraiser to determine the true value of your property.

A home appraisal offers a great first step to determining the right price for your home. Meanwhile, a home appraiser may be able to help you identify home problems that you can correct prior to adding your home to the real estate market.

Furthermore, don't forget to check out the prices of comparable homes that are available in your area. This will provide you with the housing market data that you need you to price your home competitively from the get-go, boosting your chances for a quick home sale.

3. Letting Your Emotions Get in the Way

Let's face it – listing your home can be stressful, particularly for a first-time home seller. However, it is important to do whatever you can to prevent your emotions from getting in the way of selling your home.

Setting realistic home selling expectations may enable you to remain calm, cool and collected after you list your property. Luckily, real estate agents are available to guide you along the home selling journey and ensure that you are fully supported at every stage.

Your real estate agent will offer expert tips and recommendations, allowing you to understand the ins and outs of the real estate market. He or she also will negotiate with homebuyers on your behalf, keep you up to date about offers on your residences and host open houses to promote your residence to a broad array of homebuyers. Thus, your real estate agent can help you avoid the stress and anxiety that is commonly associated with selling a home.

Avoid the aforementioned home selling mistakes, and you should have no trouble maximizing the value of your residence.




Categories: Uncategorized  


Posted by Sally Malsch on 3/28/2018

When you’re getting ready to sell your home, there’s probably a lot of things going through your mind. You’ll want to get the most return on your investment. You hope to sell in a timely manner. You are probably also busy making plans for where you’re moving next. Below, you’ll find some things to think about before you even put a “For Sale” sign out front: 


Research Agents’ Marketing Strategies 


Most homebuyers start their home search online. If people don’t like what they see on a screen, they certainly aren’t going to waste their time going to the property in person. This means that your home is going to need pictures to help it sell. Some agents even create short videos of properties and neighborhoods to help buyers get a better feel for the area. You can work with your agent to make sure that these things are done. Be a proactive seller! You might even be able to make a video of your home on your own.  


Post Your Listing On Social Media


Pretty much everyone is on social media and checks the sites frequently. Even if none of your first degree connections are searching for a home, someone may have a prospect for you who would be the perfect candidate to purchase your home. Sharing is definitely  caring in this case! 


Your neighbors are probably some of your social media connections as well. It’s nice for the people who live in the neighborhood to know that you’re moving so that they can “choose” a new neighbor in the event that they know someone who is looking to buy a home.


Part With Some Of Your Stuff


Buyers will be more attracted to your home if they get some benefits with it. Consider leaving some of your things behind when you’re selling a house. Any item including your washer and dryer to your plasma TV to your kitchen table can make a difference in how well your home sells.  


Focus On Staging


You should stage both the interior and the exterior of your home to give a great first impression for home showings. The exterior of your home should present immaculate landscaping. If any paint touch-ups can be made quickly, you should do that as well. Show potential buyers the way that your home presents the maximum amount of enjoyment. If you’re able keep the furniture displayed inside of the home, show potential buyers your best set up. People will get a better idea of things like where the couch will go, and how their own kitchen table will fit in the dining area when the home is well staged. 


Price The Home Reasonably


It’s important that you and your agent work together to know the market. Your home should be priced competitively along with others in the neighborhood. You don’t want to give the home away, but one of the worst things that you can do when selling your home is to out-price yourself. Research is key when it comes to pricing your home appropriately.




Categories: Uncategorized  


Posted by Sally Malsch on 3/14/2018

Want to sell your small town home? You're in luck, as many homebuyers are interested in relocating to residences in small towns across the nation.

As a home seller, it is important to do everything possible to differentiate your small town house from the competition. By doing so, you'll be able to streamline the process of adding your small town residence to the real estate market and stirring up plenty of interest from homebuyers.

Get the best results out of the home selling journey – here are three tips that you can use to simplify the process of selling your small town residence.

1. Understand Your Home's Strengths and Weaknesses

Complete a home appraisal – you'll be glad you did. This assessment will enable you to learn about your home's strengths and weaknesses and act accordingly.

After a home appraisal, you can set priorities for home improvement projects. That way, you can enhance your small town house both inside and out.

Also, be sure to review comparable homes that are available in your town. With this housing market data at your disposal, you can find out how your house stacks up against the competition.

2. Establish a Competitive Price

Ultimately, you'll want to establish a "fair" price for your small town house. To accomplish this feat, you'll want to examine the local real estate market closely.

Check out the prices of houses that recently sold in your small town. This will enable you to determine whether you're operating in a buyer's or seller's market.

In addition, set realistic expectations as you consider how to price your home.

What you paid for your small town home a few years ago is unlikely to match what your house is worth today. However, if you assess your house from a homebuyer's perspective, you may be better equipped than ever before to price your home appropriately.

3. Collaborate with an Expert Real Estate Agent

For a home seller, it can be difficult to navigate the home selling journey on your own. Fortunately, you can hire an expert real estate agent who can help you overcome any potential home selling roadblocks.

An expert real estate agent understands the challenges commonly associated with selling a small town home and will do everything possible to eliminate these hurdles. He or she will promote your residence to the right groups of homebuyers, set up home showings and open houses and negotiate with homebuyers on your behalf. As such, this real estate professional will take the guesswork out of selling a small town residence.

Perhaps best of all, an expert real estate agent is happy to provide honest, unbiased home selling recommendations. And if you ever have concerns or questions about selling your small town house, this real estate professional is available to assist you at any time.

Add your small town residence to the local real estate market today – take advantage of these home selling tips, and you should have no trouble maximizing the value of your small town house.




Categories: Uncategorized  


Posted by Sally Malsch on 2/21/2018

Curb appeal is paramount for a home seller. Because if you allocate time and resources to enhance your house's curb appeal, you may be better equipped than ever before to enjoy a successful home selling experience.

There are many reasons for a home seller to improve his or her house's curb appeal, and these are:

1. You can differentiate your house from the competition.

The real estate market is fierce, and as a home seller, it is important to look for any competitive advantage. Fortunately, upgrading your house's curb appeal may help you differentiate your residence from the competition.

Remember, a home with a beautiful front lawn, flawless siding and other dazzling exterior features is more likely than other houses to make a positive first impression on buyers. If you improve your house's curb appeal, you can make your residence an attractive choice to homebuyers. And as a result, homebuyers may be drawn to your residence as soon as it becomes available.

2. You can boost the likelihood of maximizing your home sale earnings.

Optimizing the value of your home sometimes can be difficult, particularly for a seller who is unsure about how to list a residence and promote it to potential buyers. If you enhance your house's curb appeal, however, you may be able to maximize your home sale earnings.

A home with great curb appeal is likely to stand out to potential buyers, and as such, lead to many home showings. Meanwhile, if buyers like what they see, there could be lots of competition to acquire this residence. And if a seller receives multiple offers to purchase his or her home, this individual could reap the benefits of a profitable home selling experience.

3. You can speed up the house selling process.

The home selling process may be long and challenging, especially if a seller enters the real estate market without a strategy in place. Thankfully, a seller who improves his or her house's curb appeal can speed up the home selling cycle.

A house that makes a memorable first impression on buyers may prove to be a popular choice, regardless of the current real estate market's conditions. If a seller enhances a home's curb appeal, this individual can make it simple for buyers to fall in love with his or her house right away.

If you need assistance as you get ready to list your home, you may want to collaborate with a real estate agent as well. This housing market professional can offer tips to help you improve your residence's curb appeal. Plus, as you proceed along the home selling cycle, a real estate agent will help you determine the best course of action.

Prioritize your home's curb appeal – you'll be glad you did. If you dedicate time and resources to improve your house's curb appeal today, you could bolster your home's appearance and make your residence a top choice in a competitive real estate market.